Question · Q1 2026
Kyle Menges asked about the confidence behind the ambitious second-half revenue guidance, specifically inquiring about the drivers such as production capacity, secured retailer orders, or new IP launches, and whether the company expects to achieve profitability in the second half. Menges also questioned the potential impact on Labubu's revenue momentum.
Answer
Peng Li, Founder, Chairman, and CEO of Heres Group, explained that the revenue forecast is based on product launch timelines, production capacity (expected to reach 400,000 sets/month by year-end), customer orders, and channel partner arrangements. He noted that losses are narrowing, with fixed costs from legacy businesses being optimized. Li anticipates adjusted sales expenses to fluctuate around 20% of revenue, balancing growth with profitability. Regarding IP momentum, Li highlighted the overall market growth, KUKU's cumulative sales exceeding 6 million units, and the strategy to build a diverse IP portfolio.
Ask follow-up questions
Fintool can predict
HERE's earnings beat/miss a week before the call
