Laura Martin's questions to Nexxen International Ltd (NEXN) leadership • Q2 2025
Question
Laura Martin from Needham & Company questioned the slow 1% YoY growth in Connected TV (CTV) revenue despite the exclusive VIDA partnership and asked about the long-term viability of the open internet ad model.
Answer
CEO Ofer Druker explained that the modest CTV growth reflects an industry-wide supply/demand imbalance affecting CPMs, and framed the VIDA partnership as a long-term investment moving into a commercial scaling phase. He stated the new $35M investment aims to accelerate VIDA's North American footprint. Regarding the open internet, he acknowledged challenges from AI search but highlighted that Nexxen's strategic focus on the less-affected CTV and mobile in-app markets mitigates this risk.