Luke Horton's questions to Similarweb Ltd (SMWB) leadership • Q2 2025
Question
Luke Horton of Northland Capital Markets questioned the pricing strategy for data licensing contracts, the expected future revenue mix from this stream, and the balance between new AI product development and sales execution.
Answer
Co-Founder & CEO Or Offer stated that data licensing deals are large, typically starting in the seven-figure range, with significant expansion potential. He noted strong demand across all three AI offerings, not just data licensing. Offer also explained that the strategy is combined, with AI agents being integrated into existing solutions to increase stickiness and value.