Maggie Boeye's questions to SERA PROGNOSTICS (SERA) leadership • Q2 2025
Question
Maggie Boeye of William Blair inquired about the evolution of Sera's commercial strategy since the hiring of CCO Leigh Anderson and asked for an update on conversations with medical guideline bodies regarding the PRIME study data.
Answer
President and CEO Zhenya Lindgardt explained that the new CCO has sharpened the commercial message to emphasize how the PreTRM test augments care protocols, expanded the team with more experienced sales leaders, and upgraded capabilities by hiring a Head of Market Access. Regarding guidelines, Lindgardt noted that conversations with payers and opinion leaders about the PRIME study are incredibly rich and ongoing, with the breakthrough nature of the data prompting deep engagement and additional analysis, which has extended the publication timeline.