Maggie Huang's questions to Yatsen Holding Ltd (YSG) leadership • Q2 2025
Question
Maggie Huang of CICC inquired about the second-half profitability outlook for skincare and color cosmetics, the strategy for balancing new product promotion with profitability, and the competitive landscape for Q3 and Q4, particularly against foreign premium brands.
Answer
CFO Dong Hao Yang stated that the company aims to balance growth and profitability, noting that the faster growth of high-margin skincare brands supports this goal. He emphasized that Yat sen's R&D-driven strategy, supported by significant investments and a world-class R&D center, is key to competing effectively against international players.