Question · Q4 2025
Mark Altschwager from Robert W. Baird & Co. Incorporated questioned Birkenstock's confidence in sustaining mid-teens growth over the next three to five years, specifically regarding the ability to expand capacity at a sufficient rate for labor and component suppliers. He also asked about the trend of EVA products and the role of Pasewalk capacity in the growth algorithm.
Answer
CEO Oliver Reichert outlined capacity expansion plans, including doubling/tripling pre-production in Portugal, the Wittichenau factory (near Dresden) for final assembly and cork-latex footbeds by 2027, and a new 80,000 sq m production space in Pasewalk for the midterm. He emphasized the challenge of ramping up a specialized workforce. He also noted strong performance in elevated EVA products, which are maintained at a maximum 20% global share, with significant growth in Asia for PU and direct-injected products from Pasewalk.
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