Mark Mahaney's questions to Ibotta Inc (IBTA) leadership • Q2 2025
Question
Mark Mahaney from Evercore requested an update on the performance and retention of core, original publisher relationships, particularly with Walmart, and the progress of their associated loyalty programs.
Answer
Founder and CEO Brian Leach described the publisher side, especially Walmart, as a 'real bright spot,' citing deeper collaboration on in-store and digital marketing and friction-reducing features like phone number ID at checkout. He stated these efforts are successfully driving loyalty and adoption, but emphasized that the primary challenge remains unlocking more offer supply from CPG clients.