Question · Q3 2026
Mark Petrie inquired about dealer appetite to invest in their businesses and increase inventory levels given current macroeconomic conditions and uncertainty. He also asked for an update on BRP's plans and timing for OpEx allocation to support dealer engagement, as discussed at the investor day.
Answer
CFO Sébastien Martel noted that dealers are more willing to take on new models due to reduced network inventory and strong new products, with appetite increasing as interest rates potentially decline and OEM inventories lean out. President and CEO José Boisjoli added that BRP is committed to being the best for dealer experience, investing in support areas like parts, accessories, training, and lead generation as part of the M28 plan, and has already met its objective of 30 net dealer additions for the year.
Ask follow-up questions
Fintool can predict
DOOO's earnings beat/miss a week before the call