Mark Petrie's questions to Gildan Activewear Inc (GIL) leadership • Q2 2025
Question
Mark Petrie from CIBC Capital Markets asked for details on the magnitude and timing of price increases implemented to offset tariffs, and how competitors have responded, questioning if price gaps have changed.
Answer
President & CEO Glenn Chamandy explained that pricing is being rolled out sequentially but is not substantial due to Gildan's internal mitigation of tariff costs. He noted that competitors face similar or greater pressures and are also taking price, resulting in no significant change to the competitive price gaps. He stressed that the price increases are insignificant relative to the final consumer price, especially in the wholesale channel.