Question · Q3 2026
Mark Zgutowicz asked about the go-to-market strategy for LiveRamp's new usage-based pricing tests, including challenges in client acquisition, and the expected ARR incrementality from SMBs next year. He also inquired about the sequential OpEx increase for Q4 and the subscription net retention (SNR) adjusted for two large client churns earlier in the year.
Answer
CEO Scott Howe explained a methodical approach to new pricing, prioritizing new logo opportunities by lowering fixed upfront commitments to allow clients to scale into usage, which is particularly important for smaller clients. CFO Lauren Dillard expects modest upside in the back half of next year from this initiative, with more details on the May call. Regarding OpEx, Lauren explained that Q4 is seasonally high due to events (Ramp Up) and compensation step-ups, plus project spend shifted from Q3. She noted that if SNR were normalized for the two large contraction events, it would be closer to the high end of the 100%-105% near-term range.
Ask follow-up questions
Fintool can predict
RAMP's earnings beat/miss a week before the call
