Martin Arnell's questions to Embracer Group AB (EBCRY) leadership • Q3 2025
Question
Martin Arnell from DNB asked for details on the performance and growth outlook for the Coffee Stain business. He also questioned the strategy behind increased user acquisition (UA) investments in the mobile segment and inquired if there were alternative plans to the proposed spin-off of Coffee Stain & Friends.
Answer
CEO Lars Wingefors responded that Coffee Stain had one of its strongest quarters ever, driven by the Goat Simulator franchise and Satisfactory. While positive on the long-term, he remained cautious about specific near-term growth forecasts. He expressed full confidence in the mobile UA investment strategy, noting it will mute short-term profitability but generate positive long-term cash flow. Regarding the spin-off, Wingefors confirmed the company is proceeding with the current plan and declined to speculate on alternatives.