Question · Q3 2026
Martin Landry asked for an update on BRP's snowmobile inventory levels relative to its comfort level and whether the company expects to fully clear its older models by the end of the current snowmobile season.
Answer
President and CEO José Boisjoli stated that BRP finished last season with 60% market share in North America but 30% non-current inventory, anticipating market share loss this year due to other OEMs' non-current ratios, which was factored into guidance. He noted a good start to the season with early snowfall in many regions, leading to market share gains in current units and many pre-sold units. Mr. Boisjoli believes that BRP's snowmobile inventory, which was relatively good at the end of the 2025 season, should be realigned to normal levels by the end of the 2026 season, partly aided by good snow conditions.
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