Matthew Koranda's questions to Figs Inc (FIGS) leadership • Q2 2025
Question
Matthew Koranda of Roth Capital Partners inquired about the sales progression during Q2 that led to the revenue beat and asked for specifics on the promotional pullback planned for the second half of the year.
Answer
CFO Sarah Oughtred attributed the Q2 outperformance to strong sales on baseline (non-promotional) days. She explained the second-half promotional pullback involves fewer generic site-wide sales in favor of event-specific promos and sample sales, making them more strategic. CEO Trina Spear added that the strength of full-price selling days enables this more disciplined promotional strategy.