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    Matti Littunen

    Research Analyst at Bernstein

    Matti Littunen's questions to PUBLICIS GROUPE (PUBGY) leadership

    Matti Littunen's questions to PUBLICIS GROUPE (PUBGY) leadership • Q4 2022

    Question

    Matti Littunen asked about the strategic focus of the commerce business, specifically on Retail Media versus broader areas, and requested an update on the company's restructuring program and future cost levels.

    Answer

    Chairman & CEO Arthur Sadoun detailed a two-pronged retail strategy: helping retail clients with their business transformation via Publicis Sapient and leading in the retail media channel by combining Epsilon's data with Publicis Media's scale. CFO Michel-Alain Proch added that people-related restructuring costs are expected to be around €80 million in 2023, similar to 2022, and that a new real estate rationalization plan is in development.

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