Question · Q4 2025
Michael Cyprys sought further details on MIAX's strategy for making the Bloomberg 100 and B 500 index options appealing to retail investors, specifically addressing commission structures and the economic split with brokers. He also asked about the initial and long-term product suite, including zero DTE options, and MIAX's go-to-market strategy for brand building and investor education.
Answer
Thomas Gallagher, Chairman and CEO, and Shelly Brown, CEO of MIAX Futures and Chief Strategy Officer, emphasized the goal of achieving high retail engagement through extremely low execution costs, similar to the options market. Ms. Brown clarified that futures would launch first in Q2, followed by options, with plans for short-dated options and all products clearing at the Options Clearing Corporation. Mr. Gallagher and Ms. Brown stated MIAX would collaborate closely with Bloomberg and retail firms on co-education, promoting a better-constructed product with appealing fees.
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