Michael Falco's questions to MARKETWISE (MKTW) leadership • Q2 2023
Question
Michael Falco from JMP Securities asked for insights into the content strategy, specifically which topics like AI are driving conversions, and also inquired about the current M&A pipeline and appetite for acquisitions.
Answer
CEO Amber Mason explained that AI-themed content is a significant driver, including products using AI for stock recommendations and content about investing in the AI sector. She also noted that global macro themes and portfolio management software are resonating with subscribers. Regarding M&A, Mason stated that while the company is actively looking and has reviewed many potential deals, it remains highly disciplined to ensure any acquisition is additive for shareholders.