Mitchell Collett's questions to Anheuser-Busch Inbev SA (BUD) leadership • Q1 2025
Question
Mitchell Collett asked about the drivers behind the acceleration in the 'beyond beer' category and where the company sees future growth opportunities within that segment.
Answer
CEO Michel Doukeris attributed the acceleration to a focused strategy centered on five core global brands, including Cutwater and Nutrl, after a period of portfolio streamlining. He stated that the company is now in 'full execution mode,' with a significant opportunity to roll out these proven brands to more markets globally, capitalizing on consumer demand for convenience and branded propositions.