Question · Q1 2026
Noah Zatzkin from KeyBanc Capital Markets sought anecdotes regarding favorable model mix and reduced price resistance from buyers, questioning if this indicates improved consumer sentiment or indifference to higher prices. He also asked for insights into the expected cadence of margin benefits throughout the year.
Answer
Austin Singleton, Executive Chairman, clarified that reduced price resistance stems from a cleaner inventory environment for premium brands, leading to less panic selling and more disciplined pricing, rather than buyers being agnostic to higher prices. Regarding margin benefits, he anticipates some choppiness due to potential offsets from reduced manufacturer promotions as inventory cleans up, but expects at least a 1% margin improvement for the year, largely from brand rationalization.
Ask follow-up questions
Fintool can predict
ONEW's earnings beat/miss a week before the call