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    Owen Rickert • Northland Capital Markets

    Owen Rickert's questions to Honest Company Inc (HNST) leadership

    Owen Rickert's questions to Honest Company Inc (HNST) leadership • Q2 2025

    Question

    Owen Rickert from Northland Capital Markets inquired about opportunities for incremental shelf space improvement or new category placements with specific retail partners, noting the progress made with the wipes category.

    Answer

    CEO Carla Vernón stated that the company is still in less than 50% of relevant stores compared to peers, indicating significant room for growth. She highlighted an 11% distribution growth in the food, specialty, and drug channels, providing specific examples such as launching new SKUs at Whole Foods, becoming the exclusive diaper brand at Sprouts, and gaining distribution for flushable wipes at H-E-B. She also mentioned new placement in the travel and trial section at Target.

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    Owen Rickert's questions to Honest Company Inc (HNST) leadership • Q1 2025

    Question

    Owen Rickert asked how the company balances promotional intensity between retail and digital channels while pursuing margin expansion. He also inquired about the progress of shifting consumers from the direct-to-consumer (DTC) website to retail partners like Amazon.

    Answer

    CEO Carla Vernon explained that the company's strategy is not to push consumers to a specific channel but to ensure product availability wherever they choose to shop, noting that new distribution is highly incremental. She clarified that honest.com will remain an active channel for information and transactions, but the company is simply exiting the fulfillment and shipping component of the business, which is not expected to be a dramatic shift for the consumer experience.

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    Owen Rickert's questions to Honest Company Inc (HNST) leadership • Q4 2024

    Question

    Owen Rickert of Northland Capital Markets inquired about the progression of relationships with key retailers like Target and Walmart, asking about any shifts in shelf space or promotional activity planned for 2025.

    Answer

    CEO Carla Vernon affirmed that relationships with key retailers are strong and that business performance is balanced across them. She highlighted that consumption was up at Target, Amazon, and Walmart for both Q4 and the full year 2024. Vernon emphasized that Honest plays a crucial role for these partners in attracting high-value consumers both in-store and online, reinforcing the brand's strategic importance.

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    Owen Rickert's questions to Honest Company Inc (HNST) leadership • Q3 2024

    Question

    Owen Rickert from Northland Capital Markets inquired about The Honest Company's strategy and penetration in the dollar store channel and asked for more details on successful marketing initiatives from the quarter.

    Answer

    CEO Carla Vernon stated that while Honest currently has no distribution in the dollar store channel, it represents a compelling future opportunity. She highlighted that overall distribution grew 4% to 50,000 retail doors, with strong velocity growth of 5%. Vernon also detailed marketing successes, including strong performance during retailer events like Amazon Prime Day and the effective 'Skin to Skin' campaign, which reinforced the brand's sensitive-skin benefits across the portfolio.

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    Owen Rickert's questions to Life Time Group Holdings Inc (LTH) leadership

    Owen Rickert's questions to Life Time Group Holdings Inc (LTH) leadership • Q2 2025

    Question

    Owen Rickert asked for an update on in-center revenue initiatives, seeking details on what is performing well beyond established programs and where the company sees opportunities for improvement.

    Answer

    Founder, Chairman, and CEO Bahram Akradi highlighted strong growth from the LTH nutritional supplement line, the successful maturation of the Miura small-format club concept, and the long-term vision for the 'Lacey' AI health companion. He also noted that the Spa and Food & Beverage categories represent further growth opportunities.

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    Owen Rickert's questions to Life Time Group Holdings Inc (LTH) leadership • Q1 2025

    Question

    Owen Rickert of Northland Securities, Inc. asked for a performance update on the LT Health (LTH) growth initiative and questioned whether its products have any exposure to potential tariffs.

    Answer

    Bahram Akradi, Founder, Chairman and CEO, stated that the goal for LT Health is to become a highly trusted nutritional brand, highlighting significant recent growth and a focus on product quality. He also noted that other initiatives like LT Digital and MIORA are on schedule. Erik Weaver, Executive Vice President and CFO, acknowledged a potential for tariff risk on some ingredients but stated the company does not expect it to be material.

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    Owen Rickert's questions to Life Time Group Holdings Inc (LTH) leadership • Q4 2024

    Question

    Owen Rickert of Northland Securities asked for clarification on the 1.7 million digital app subscribers, questioning if this figure is incremental to paying club members. He also inquired about the mix of asset-light versus ground-up new club openings for 2025 and beyond.

    Answer

    CEO Bahram Akradi confirmed the 1.7 million digital subscribers are entirely incremental and do not include paying club members. Regarding new openings, he stated the pipeline is robust for both asset-light and ground-up models, and the company will mix and match based on opportunity rather than guiding to a specific split, focusing on disciplined growth.

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    Owen Rickert's questions to Life Time Group Holdings Inc (LTH) leadership • Q3 2024

    Question

    Owen Rickert inquired about the strategy and goals for the portfolio's underperforming clubs, asking if the focus is on renovations, new offerings, or other improvements.

    Answer

    Founder, Chairman and CEO Bahram Akradi explained that the company is developing a comprehensive business plan for every single location. This detailed, analytical process evaluates the unique vision and opportunity for each club and determines the necessary actions, which could include changes to programming, facilities, or leadership, to maximize its potential.

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