Question · Q3 2025
Patrick Keough inquired about Brightstar's observations regarding Mega Millions performance since its price change, asking how and when the company will assess the success of this strategic adjustment.
Answer
CEO Vince Sadusky noted that evaluating the Mega Millions price change has been difficult due to a lack of significant jackpot runs until recently. He explained the new math model shifts more funds to next-tier prizes, differentiating it from Powerball, and that player understanding of this change will take time. CFO Max Chiara deferred detailed 2026 guidance to the year-end report but highlighted accelerated core business performance, particularly in Italy, and ongoing OPtiMa cost savings efforts, with $30 million already achieved by 2025.
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