Paul Gong's questions to Zeekr Intelligent Technology Holding Ltd (ZK) leadership • Q4 2024
Question
An analyst representing Paul Gong from UBS asked about the company's strategy for its large number of models post-consolidation, questioning if there was room to streamline the portfolio and what the optimal number of models would be. They also asked for a breakdown of the R&D budget between model development and intelligence/AI.
Answer
An executive, via an interpreter, reiterated the company's 'hit product strategy,' aiming for every new model to be a segment leader, and noted the product pipeline was already cut by 20% post-integration. Executive Jing Yuan added that the R&D budget for the year would see a slight single-digit increase over the prior year's pro forma RMB 1.3 billion. He specified that spending on smart cockpits and ADAS would be at a similar level to 2024's RMB 1 billion for each sector, with future investments being platformized across both brands.