Question · Q4 2025
Paul Lejuez questioned the slowest active customer growth in Q4, asking if it was due to higher prices, the broader retail environment, or specific category trends, and requested a framework for 2026 revenue growth based on active customer accounts versus revenue per customer. He also sought clarification on whether the Google partnership's revenue assumption for 2026 meant zero incremental revenue or zero revenue from the AI glasses entirely.
Answer
VP of Financial Planning and Analysis Josh Truppo clarified that 2026 guidance includes zero incremental revenue from AI glasses sales, only the associated expenses, with anticipated incremental revenue viewed as upside. Co-CEO Dave Gilboa added that no halo effect on existing products from the AI glasses launch is included, also considered upside. Josh Truppo addressed active customer growth, noting category data suggests customers are delaying purchases, but Warby Parker is outperforming the market in customer, unit, and revenue growth, partly due to its competitive $95 price point. He acknowledged that younger consumers are behaving more cautiously due to financial stress. CFO Adrian Mitchell reiterated the focus on units, ASP, and new customers, driven by 50 new store openings, opportunities to increase penetration in exams and contacts to mirror industry levels, and new product introductions like sport and athletic eyewear at healthy price points.
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