Question · Q3 2025
Paul Lejuez asked about the factors contributing to weakness in the Underwear business, including market share shifts, the quantification of timing shifts versus overall market weakness, and the outlook for stabilization. He also inquired about overall point-of-sale trends, seeking insights into specific areas of strength and weakness.
Answer
Chuck Ward (EVP and COO, Gildan Activewear) explained that the innerwear business was affected by retailer floor set delays, tighter inventory management due to tariffs, and ongoing product resets. He anticipates a return to growth for innerwear in Q4 and a stable market, consistent with Q2. Ward highlighted strong performance in Comfort Colors, knit, and fleece, alongside new activewear programs and national account growth.