Question · Q1 2026
Peter Benedict asked for metrics on digital engagement, specifically the percentage of members engaging digitally, and any statistics regarding the success of Costco Logistics and delivery services.
Answer
Gary Millerchip, Chief Financial Officer, stated that Costco does not typically disclose the percentage of digitally engaged members but noted continued growth, with website traffic up 24% and app traffic up over 40% in the quarter. He expects digital sales to outpace overall sales growth. Ron Vachris, President, CEO, and Director, expressed enthusiasm for upcoming app enhancements, including pay-ahead for pharmacy and online ordering for cakes/deli trays, which are seeing strong adoption and are expected to further boost digital engagement.
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