Question · Q3 2025
Qiao Huang from Morgan Stanley inquired about the impact of new loan facilitation rules on Qifu Technology's business model and profitability, specifically asking for expectations on take rates for 2026 and long-term normalized loan economics. Huang also asked for management's perspective on the competitive landscape post-regulation.
Answer
Wu Haisheng, CEO of Qfin Holdings, explained that new rules would lead to near-term adjustments in market size, risk, and profitability, but foster a healthier long-term competitive environment. He noted a decline in funding capacity for ICE and referral businesses, leading to lower loan volume and take rates (estimated 3-4% for Q4). Haisheng also discussed market consolidation benefiting Qifu by reducing competition for traffic, lowering acquisition costs, and improving user lifetime value.
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