Rayyana Matraji's questions to Sonos Inc (SONO) leadership • Q3 2025
Question
Rayyana Matraji from Jefferies asked how Sonos is leveraging AI to enhance its product experience and whether AI could become a significant differentiator or monetization driver.
Answer
CEO Tom Conrad positioned Sonos as a next-generation platform company, stating its hardware and software are ideally suited to deliver future conversational AI experiences in the home. He emphasized that Sonos is building a platform to define sound and interaction for the next decade, moving beyond just selling speakers. He also noted that AI is being used internally to boost operational agility across the company.