Question · Q4 2025
Rohit Kulkarni asked about the heaviest lift for Fiverr in doubling down on high-value work, specifically whether it involves attracting more capable supply, building product, or acquiring high-value buyers. He also inquired if the algorithm for services revenue or its attached rate to the marketplace would change, given that higher-value gigs might require less advertising or subscriptions, and how the long-term mix between core marketplace and value-added services might evolve.
Answer
CEO Micha Kaufman identified the heaviest lift as data infrastructure, matching algorithms prioritizing quality and trust, and customer satisfaction/retention. He noted that talent supply is manageable. For go-to-market, he highlighted expanding into AI-native channels, enterprise partnerships, and targeted growth loops. He added that services revenue will remain a growth driver, though moderated this year due to foundational efforts, with a long-term growth runway as Fiverr enables talent needs and expands service offerings.
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