Ryan James Powell's questions to Eventbrite (EB) leadership • Q1 2025
Question
Ryan James Powell, on for Naved Khan, inquired about event category performance since the app redesign, the current traction and long-term potential of the Timed Entry feature, and any notable trends from the TikTok partnership.
Answer
CEO Julia Hartz stated that while not breaking out specific category data, strong growth is seen in key categories like music, food & drink, and community. She explained that Timed Entry is a new, strategic expansion into the attractions market with a dedicated sales focus, but it's too early for specific metrics. Regarding TikTok, she emphasized that social sharing tools are a cornerstone of their strategy for driving demand and creator retention.