Ryan MacWilliams's questions to Braze (BRZE) leadership • Q4 2025
Question
Ryan MacWilliams of Canaccord Genuity inquired about the strategic value of the OfferFit acquisition, its potential additions to the Braze platform, and the near-term impact of AI agents on marketing campaigns. He also asked about Braze's guidance philosophy amid macroeconomic shifts and the in-quarter net retention for Q4.
Answer
CEO Bill Magnuson explained that OfferFit's AI decisioning excels at generating significant ROI in high-value scenarios, complementing Braze's enterprise offerings. He noted the technology can also be adapted for broader use cases, enhancing the entire BrazeAI suite. CFO Isabelle Winkles stated that the company's guidance philosophy remains prudent or 'closer to the pin.' She highlighted that Q4 saw strong new business momentum and that overall revenue growth is expected to inflect ahead of dollar-based net retention.