Question · Q2 2026
Scott Marks asked about the Price/Mix dynamic in North America, specifically regarding the trade support component, and whether current support levels are comfortable or if incremental support is warranted. He also asked for clarification on previously paused international capacity plans versus recently added capacity in international markets.
Answer
President and CEO Michael Smith stated that 90% of large chain contracts are settled, and while some pricing defense was needed for long-term customer success, the Price/Mix decline is largely due to mix shifts (branded to private label retail, and shifts between QSR customers). CFO Bernadette Madarieta added that Price/Mix headwinds are expected to moderate in the second half as they lap fiscal 2025 pricing actions. Michael Smith clarified that the pace of newly announced capacity has slowed, and the "added capacity" refers to what was built over the last year in developing markets, impacting European exports. He believes the industry will be rational and has seen postponements/delays/cancellations.
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