Question · Q4 2025
Scott Wurtzel inquired about the impact of First Advantage's digital identity products on margins, particularly relative to other product offerings.
Answer
Steven Marks, Chief Financial Officer, stated that digital identity is a higher-margin product because it avoids the costs associated with acquiring court data, driver records, or drug screening data, functioning primarily as a core tech service. He reiterated that its discrete impact is challenging to separate due to bundling, but emphasized its significant benefit as it drives new customer opportunities, effectively acting as a "marketing mechanism."
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