Question · Q3 2025
Sean Milligan followed up on the WPA model, asking about the volume of customer discussions, the pricing strategy against alternative water suppliers, and details regarding the scope, timing, and expected outcomes of the Net Zero Innovation Project.
Answer
CEO Matt Jore and Chief Commercialization Officer Bryan Barton stated that WPA discussions are ongoing with 'many dozens' of interested customers, with positive reception, and AirJoule plans to be selective for initial deployments. Bryan Barton explained WPA pricing competes favorably against expensive water trucking options ($0.50-$0.75 per gallon). He also detailed the Net Zero Innovation Project as a testbed in Denmark, showcasing AirJoule's waste heat reuse for data centers, providing visibility and a catalyst for global projects.
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