Sharon Zackfia's questions to Shake Shack Inc (SHAK) leadership • Q3 2024
Question
Sharon Zackfia of William Blair asked if strategic product innovation aims to fill specific menu gaps and if the recent wait time improvements were consistent across all channels.
Answer
CEO Rob Lynch clarified that the goal is not to fill gaps in the core menu but to create more harmony between the core offerings and LTOs to drive mix. Regarding wait times, he confirmed they are seeing overall improvement across channels, which is necessary to enhance the guest experience for dine-in, drive-thru, and third-party delivery.