Question · Q4 2025
Steve Tusa questioned the low single-digit pool pricing trendline for next year, asking if competitive factors are influencing this, given the strong Q4 exit. He also asked if consumers or dealers are shifting to cheaper products and about the total company's price contribution.
Answer
CEO John Stauch explained that pool pricing will see a sizable year-over-year increase in Q1, then moderate, still double the normal expectation but less than 2025. He noted no meaningful shift to cheaper products but emphasized the need to provide value beyond just price increases. He confirmed that the total company's price contribution is roughly 2 points, offsetting about $80 million in expected inflation, with pool having slightly more inflationary pressure.
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