Question · Q3 2025
Steven Fox from Fox Advisors questioned Instacart's rationale for pursuing international expansion at this juncture, rather than solely focusing on strengthening its US advantages, and expressed concerns about potentially larger future investments.
Answer
CEO Chris Rogers explained that it's the right time to explore international markets, as retailers abroad face similar challenges to those in North America. He emphasized an enterprise-led strategy using existing products like Storefront Pro, Caper Carts, and FoodStorm, with a disciplined approach to expenses. CFO Emily Reuter clarified that this approach differs from building a marketplace solution, implying a different investment profile.