Question · Q4 2025
Steven Zaccone asked about the cadence of same-SKU inflation for 2026, specifically if the first quarter would be similar to the fourth quarter of 2025. He also inquired about the impact of reduced tariffs on inventory timing and cost flow, asking if it would likely be a second-half 2026 phenomenon. Additionally, he asked about O'Reilly's market share perspective in the Mid-Atlantic and Northeast (DIFM) compared to mature markets and the expected pace of sales lift with the new distribution center opening.
Answer
Brad W. Beckham, CEO, explained that Q1 2026 same-SKU inflation is expected to be similar to Q4 2025, primarily due to comparing against a muted Q1 2025. As a LIFO reporter, cost reductions from tariff changes would typically show up quickly in gross margin results. He reiterated the expectation of a stable tariff environment. He stated that O'Reilly has roughly 10% market share overall, with significant opportunity even in mature markets. In new areas like Northern Virginia, D.C. metro, Baltimore, Philly, and New York, O'Reilly has little to no presence, representing a substantial growth opportunity dependent on executing its business model and building strong teams.
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