Tavy Rosner's questions to Kornit Digital Ltd (KRNT) leadership • Q4 2024
Question
Tavy Rosner asked about the demand mix for 2025, specifically the prospect of selling systems via traditional CapEx versus the All-Inclusive Click (AIC) model.
Answer
CEO Ronen Samuel clarified that the roll-to-roll business remains entirely CapEx-based. For the DTG business, he estimated the mix is approximately 75% AIC and 25% CapEx. He explained that new-to-digital customers prefer the predictable costs of the AIC model, while established customers who understand their operational costs often find CapEx more financially favorable.