Tom's questions to UNILEVER (UL) leadership • Q3 2025
Question
Tom inquired about Unilever's positioning for the accelerating channel shift to digital commerce, specifically the pace of this shift in Europe, India, and other large markets. He also asked for details on the improvement in China and any potential impact of Chinese New Year timing on Q4 growth.
Answer
CEO Fernando Fernandez stated that digital commerce accounts for 17% of revenue, with strong growth across platforms (e.g., Amazon +15%, TikTok +70%), attributing this to a better-suited portfolio and high e-commerce exposure in the U.S. He noted accelerating quick commerce in India. CFO Srinivas Phatak added that China's improvement is encouraging, with all four business groups (excluding Ice Cream) returning to positive growth in Q4, driven by fundamental changes to their business model, digital commerce capabilities, and premiumization.