Question · Q3 2025
Tom Rashawn asked for insights into NIQ's pipeline visibility for Q4 and into 2026 across both intelligence and activation segments, particularly regarding new wins.
Answer
CEO Jim Peck confirmed high visibility in the pipeline, actively managed daily. He noted ongoing efforts for 2026 price increases, a strong push for SA&I/activation as the year concludes, and continuous penetration with new product capabilities. COO Tracey Massey added that the SMB market grew 20% year-to-date in 2025, representing a strong opportunity.
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NIQ's earnings beat/miss a week before the call