[Unidentified Analyst]'s questions to Netflix Inc (NFLX) leadership • Q3 2024
Question
[Unidentified Analyst] asked about the potential impact of AI on the entertainment industry and how Netflix competes with YouTube for user time.
Answer
Theodore Sarandos (Co-CEO) said AI's test is whether it improves content quality, which is more valuable than cost savings. He positioned Netflix as complementary to YouTube, arguing Netflix's model is superior for ambitious, premium storytelling and that it's hard to imagine projects like 'Squid Game' on YouTube's model.