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    Wang Yeju

    Research Analyst at Citic Securities

    Wang Yeju is an equity analyst at Citic Securities with a specialization in consumer and retail sector research, focusing particularly on companies with North American expansion plans. At Citic Securities, Wang has covered companies including those in automotive retail, such as China MeiDong Auto, and has demonstrated strong performance in tracking store layout and strategic growth of these firms. Wang Yeju began their analyst career in the early 2010s and currently provides research and insights on major listed firms, though quantitative performance metrics and professional credentials such as licenses or FINRA registration are not publicly disclosed online. Wang's expertise is recognized in industry research circles through notable analyst coverage within Citic Securities.

    Wang Yeju's questions to SUPER HI INTERNATIONAL HOLDING (HDL) leadership

    Wang Yeju's questions to SUPER HI INTERNATIONAL HOLDING (HDL) leadership • Q4 2024

    Question

    Wang Yeju from Citic Securities inquired about the overall store layout plan for North America and whether the company would accelerate its expansion there following its U.S. listing. A second question touched on short-term planning.

    Answer

    An executive described North America as a market with great potential and confirmed at least five new hot pot projects are in the pipeline, along with explorations into fast food. However, they noted the company remains cautious due to longer payback periods and higher CapEx in the region. In response to the second question, the executive mentioned the company is looking into optimizing its incentive schemes to align with its 'Red Pomegranate' strategy, with details to be decided internally.

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    Wang Yeju's questions to SUPER HI INTERNATIONAL HOLDING (HDL) leadership • Q4 2024

    Question

    Wang Yeju from Citic Securities inquired about the overall store layout and expansion plans for North America, particularly whether the pace would accelerate following the U.S. listing. A second question touched on short-term planning, which was interpreted as a query about incentive schemes.

    Answer

    An unnamed executive described North America as a market with great potential and diversity, confirming that at least five new hot pot restaurants are in the promotional stage. However, they noted that expansion will remain cautious due to longer payback periods and higher CapEx requirements in the region. Regarding incentive schemes, the executive mentioned that they are being reviewed to align with the 'red Pomegranate' strategy, but specific details are not yet available for disclosure.

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    Wang Yeju's questions to SUPER HI INTERNATIONAL HOLDING (HDL) leadership • Q4 2024

    Question

    Wang Yeju of Citic Securities inquired about the store layout and expansion plans for North America following the U.S. listing, and also asked about short-term planning for employee incentive schemes.

    Answer

    An executive responded that North America has great potential, with at least five new hot pot restaurants in the pipeline. While the company is optimistic, it remains cautious due to higher CapEx requirements and longer payback periods in the region. Regarding incentives, the company is looking to optimize schemes to align with its 'red Pomegranate' strategy, but specific details are not yet available.

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