Question · Q3 2025
Yang Xiao inquired about the unit economics of the Shopee VIP membership program, its eventual penetration, and the timeframe to reach breakeven, given potential initial negative gross margins for E-commerce. Yang also asked Forrest Li to elaborate on his recent media comments regarding AI potentially powering Sea Limited to become a trillion-dollar company, specifically addressing potential actions and investor concerns about massive AI CapEx.
Answer
Management, primarily Tony Hou (CFO), explained that the VIP program is in early stages, showing strong user growth and engagement, with members spending 40% more. He noted that while initial investment is required, the focus is on retention, which has significantly improved, and leveraging digital finance (SPayLater) for continuous payments. Forrest Li (Chairman and CEO) expressed deep excitement for AI as a fundamental technological revolution, emphasizing Sea Limited's focus on applying AI to transform consumers' daily lives and small businesses in its markets, rather than developing foundational large language models or building data centers. He highlighted practical AI uses in Shopee, such as improving advertising conversion, product discovery, seller listing quality, and customer service, which are already yielding positive results without massive CapEx.
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