Yifan (Maggie) Ye's questions to iQIYI Inc (IQ) leadership • Q1 2025
Question
Yifan (Maggie) Ye of CLSA requested an update on the overseas business, including membership and content distribution, and its financial contribution and outlook for the next 1-3 years.
Answer
CEO Yu Gong stated that after a slow start due to COVID, the overseas business has entered a rapid development phase. The company has determined an effective content mix, with Chinese content accounting for about half, and has seen growing global demand for it. He noted that while current revenue contribution is low, future growth depends on investment levels. CFO Jun Wang added that the overseas business has been profitable from a management accounting perspective, and the strategy is to reinvest these profits to drive greater future growth rather than maximizing current profitability.