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Charles Goodwin

Charles Goodwin

Chief Executive Officer at Apyx Medical
CEO
Executive
Board

About Charles Goodwin

Charles D. Goodwin, age 59, has served as Chief Executive Officer and Director of Apyx Medical since December 15, 2017; he holds a B.A. in Finance and Economics from Eastern Washington University . Company performance under his leadership remains challenged: 2024 revenue was $48.1M (-8.1% YoY) with a loss from operations of $18.8M, and the Pay vs. Performance table shows severe TSR compression (value of $100 invested declined to $12 in 2024) . In May 2025, Apyx received FDA 510(k) clearance for AYON and plans an H2’25 launch, a potential execution lever for recovery .

Past Roles

OrganizationRoleYearsStrategic Impact
MIS Implants Technologies, Inc.CEO (U.S.)2014–2016Led a dental implants business at a private company .
Olympus/Gyrus ACMIGroup VP, Global Surgical Energy~2008–2013Oversaw commercial strategy, R&D and operations; prior roles included President, Worldwide Sales .
Gyrus ACMIPresident, Worldwide Sales; earlier: Regional Sales Dir., VP Sales; President, Surgical Division2002–2008Built global distribution; achieved 35% avg. annual sales growth for 3 years; key contributor to $2.2B sale to Olympus (2008) .

External Roles

OrganizationRoleYearsNotes
ZSX Medical, LLCDirectorSince March 2022Clinical-stage medtech; Goodwin joined board while CEO of Apyx .

Fixed Compensation

Component20232024Notes
Base Salary$482,500 $501,800 CEO base set/reviewed by independent directors .
Target Annual Bonus (% of Base)Not disclosed for 202385% ($426,530) 2024 plan metrics: total revenue, operating income (loss), cash & equivalents .
Actual Annual Bonus Paid$306,363 $0 2024 funding set at 0% given conditions in aesthetics capital spending .
Option Awards (Grant-date FV)$448,335 $453,273 Black-Scholes valuation .
All Other Compensation$24,272 $20,898 401(k), insurance; 2024 breakdown includes $10,350 employer 401(k) .
Total Compensation$1,261,470 $975,971 “Pay vs Performance” CAP for PEO in 2024: $509,221 .

Performance Compensation

MetricWeightingTargetActualPayoutVesting/Notes
Total Revenue (FY24)Not disclosedNot disclosed$48.1M (-8.1% YoY) 0% of target for all NEOs Annual cash bonus plan .
Operating Income (Loss) (FY24)Not disclosedNot disclosed$(18.8)M 0%
Cash & Cash EquivalentsNot disclosedNot disclosedNot disclosed in proxy (metric used) 0%

Equity incentives: In January 2024, Goodwin received 243,000 stock options at $2.42, vesting one-third annually over 3 years; options expire at 10 years . Equity is entirely option-based for 2024 (no RSUs/PSUs disclosed), aligning value with stock price appreciation .

Equity Ownership & Alignment

MeasureDetail
Beneficial Ownership2,176,500 shares (includes 90,000 common shares and 2,086,500 vested options exercisable within 60 days) = 5.5% of outstanding .
Vested vs. Unvested1,843,500 options exercisable; 486,000 unexercisable as of 12/31/2024; weighted avg. exercise price $5.08; expirations 12/15/2027–1/10/2034 .
2024 Option Grant243,000 options at $2.42, vest 1/3 on each anniversary of 1/10/2024 (i.e., ~1/10/2025, 1/10/2026, 1/10/2027) .
Ownership GuidelinesNot disclosed in the 2025 proxy.
Pledging/HedgingCompany maintains an Insider Trading Policy within the Code; specific pledging/hedging restrictions not disclosed in proxy .
ClawbackNasdaq-compliant clawback effective Oct 2, 2023; can recoup incentive comp for prior 3 completed fiscal years in restatement scenarios .

Potential vesting overhang: Goodwin’s unexercisable 486,000 options plus the 2024 grant tranches create identifiable vest dates that could add selling pressure if in-the-money at vesting; pricing relative to exercise price drives realizable value .

Employment Terms

TermKey Economics / Provisions
AgreementAmended & Restated Employment Agreement effective Sept 17, 2020 (amending Dec 15, 2017 agreement) .
Base/Bonus EligibilityInitial base $450,000 (reviewable, not reducible); eligible for bonus/equity per plans/Board discretion .
Death/DisabilityAccrued pay/expenses, pro rata bonus; employer portion of COBRA up to 12 months; options: exercisable plus next-anniversary tranche become exercisable for 12 months post-termination .
Termination for Cause / Resignation w/o Good ReasonAccrued pay/expenses; if resigning w/o good reason, vested options remain exercisable for 3 months .
Good Reason, Without Cause, or “in connection with” Change of ControlAccrued pay/expenses, pro rata bonus, 12 months of base salary continuation, employer COBRA up to 12 months; options exercisable plus next-anniversary tranche become exercisable for 12 months post-termination .
Restrictive CovenantsCustomary non-competition, non-solicitation, confidentiality .

Note: The proxy describes option vesting treatment for terminations and “in connection with a change of control,” but does not specify a formal single- vs. double-trigger structure beyond this language .

Board Governance

  • Board and Committee Service: Goodwin is CEO and a Director (since Dec 2017); he is not a member of any Board committee .
  • Board Structure: Non-executive Chair (Stavros Vizirgianakis) and a separate Lead Independent Director (Lawrence J. Waldman); all committee members are independent .
  • Attendance and Size: In 2024, the Board held 10 meetings; all directors attended 100% of Board and committee meetings .
  • Independence: Four of five directors are independent (not including Goodwin) .
  • Committees: Audit (Waldman Chair/financial expert), Compensation (Levine Chair), Governance & Nominating (Vizirgianakis Chair), Regulatory Compliance (Baylor-Henry Chair) .

Dual-role implications: Goodwin’s dual role as CEO and director is mitigated by an independent Chair and Lead Independent Director, independent-only committees, and regular executive sessions without management present .

Director Compensation (Context for dual roles)

Non-employee director pay was restructured effective Oct 1, 2024 to preserve cash, increasing equity emphasis; changes included committee chair retainers and annual option grants to non-employee directors (50,000 options vesting over one year). CEO-directors (like Goodwin) do not receive separate director fees .

Compensation Peer Group and Say-on-Pay

  • Compensation Peer Group (FY24): BIOLASE; CVRx; CytoSorbents; Electromed; Neuronetics; NeuroPace; Pulmonx; Sensus Healthcare; TELA Bio; Utah Medical Products; Xtant Medical .
  • Say-on-Pay: Advisory vote scheduled for 2025 annual meeting; historical approval percentages not disclosed in the 2025 proxy .

Performance & Track Record

Indicator202220232024
TSR: Value of $100 Investment$18 $20 $12
Stock Price Reference (Proxy Table)$2.34 $2.62 $1.58
Net Income (Loss) ($000s)$(23,184) $(18,713) $(23,463)

Highlights and risk context:

  • 2024 restructuring reduced U.S. workforce ~25% (expected ~$4.3M annualized savings) and eliminated 2024 bonuses; Board size cut from 8 to 5 with cash comp reduced from ~$0.5M to ~$0.1M, offset by increased stock-based compensation .
  • Credit agreement amendments lowered revenue covenants and added an OpEx cap; company must maintain $3.0M minimum cash; completed $7.0M financing in Nov 2024 .
  • AYON 510(k) clearance in May 2025 positions new product launch for H2’25 .

Vesting Schedules and Potential Insider Selling Pressure

  • CEO options granted in Jan 2024 vest one-third annually over three years (anniversaries of 1/10/2024) .
  • Outstanding unexercisable options (486,000) for Goodwin imply future vesting events; actual selling pressure depends on in-the-money status and personal trading decisions under the Insider Trading Policy .

Related Party Transactions and Red Flags

  • Clawback policy adopted Oct 2, 2023; no repricing of underwater options reported; no loans or related-party transactions involving Goodwin disclosed; one Section 16 delinquency disclosed for another officer (Form 3 for Roman) .
  • No legal proceedings involving nominees in past ten years disclosed; governance enhancements include independent Chair and Lead Independent Director .

Employment Terms (Detailed CEO Severance/CoC Economics)

ScenarioCashBonusCOBRAEquity Treatment
Death/DisabilityAccrued pay/expensesPro rata bonus Employer portion up to 12 months Vested + next-anniversary tranche exercisable for 12 months .
For Cause / Resign w/o Good ReasonAccrued pay/expenses None NoneIf resign w/o good reason: vested options exercisable for 3 months .
Good Reason / Without Cause / In connection with CoC12 months base continuation Pro rata bonus Employer portion up to 12 months Vested + next-anniversary tranche exercisable for 12 months .

Investment Implications

  • Pay-for-performance alignment: 2024 cash bonuses paid at 0% and equity tilted to options (no RSUs/PSUs disclosed), aligning CEO realizable pay with share price recovery; however, heavy reliance on options (weighted avg. exercise price $5.08 across CEO’s option pool) may be out-of-the-money given TSR data, limiting near-term realizable value and potentially supporting retention if upside materializes .
  • Retention and liquidity risk: CEO severance provides 12 months’ salary plus pro rata bonus and COBRA in several termination scenarios; only partial option acceleration (next tranche), which, combined with depressed TSR, tempers “pay-to-leave” concerns but may reduce immediate retention friction if strategic alternatives arise .
  • Execution catalysts vs. governance mitigants: AYON clearance and H2’25 launch are key levers to regain growth; governance mitigants (independent Chair, Lead Independent Director, independent-only committees, 100% attendance) offset dual-role concerns around CEO-director status .
  • Balance sheet and covenants: Amended credit covenants, minimum cash, and 2024 financing indicate constrained flexibility; achieving cost reductions (OpEx targets) and revenue thresholds is critical to de-risk equity and unlock option value .