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Timothy Cruickshank

Chief Financial Officer at HeartBeam
Executive

About Timothy Cruickshank

Timothy Cruickshank is Chief Financial Officer (Principal Financial and Accounting Officer) of HeartBeam (BEAT), appointed effective September 9, 2024; he was 43 at appointment and holds an MBA from Keller Graduate School of Management and a BS in Accounting from Syracuse University . In Q2 2025, he emphasized capital discipline: net cash used in operating activities was $3.4M (down 23% QoQ), with baseline recurring spend at ~$3.1M, and period-end cash, cash equivalents, and short-term investments of $5.1M; he also implemented temporary executive base salary reductions with partial share-in-lieu to extend runway . He provides SOX 302/906 certifications as CFO, underscoring accountability for controls and reporting quality .

Past Roles

OrganizationRoleYearsStrategic impact
ImpediMedChief Financial OfficerOct 2019 – Mar 2024Led evolution from device to medtech SaaS model and launch of the SOZO Digital Health Platform
ImpediMedFinancial executive2008 – 2019Senior finance roles supporting commercialization of BIS-based technologies

External Roles

OrganizationRoleYearsNotes
Big Brothers Big Sisters of San Diego CountyExecutive Board Member and SecretaryCurrent (as of employment agreement)Disclosed as permissible outside role in BEAT employment agreement

Fixed Compensation

ComponentTerms
Base salary$385,000 per year (effective Sep 9, 2024)
Target annual bonus45% of base salary; based on agreed corporate goals/objectives (specific metrics not disclosed)
2024 actual cash comp (pro‑rated)Salary: $120,313; Bonus: $35,616 (paid early 2025)
Temporary cash conservation (2025)Short-term reduction to executive base salaries with part of compensation in shares to reduce burn

Performance Compensation

Annual incentive (cash)

MetricWeightingTargetActualPayout timingNotes
Corporate goals & objectives (undisclosed)Not disclosed45% of base salary $35,616 for 2024 (pro‑rated; paid in early 2025) Early 2025 Specific performance metrics not disclosed

Equity awards (options/RSUs)

Award typeGrant dateSharesExercise priceExpirationVestingAccounting grant-date value
Stock options (time-based)Sep 25, 2024400,000 $2.28 Sep 25, 2034 25% on Sep 26, 2025; then monthly thereafter $820,434 option award value in 2024 SCT

Context: In 2023 BEAT granted 2,208,000 options to executives/employees with 60% vesting upon FDA clearance of the synthesized 12‑lead product and 40% time-based; management’s probability assessment (Q3 2025 10‑Q) continued to estimate FDA clearance by Dec 31, 2025, implying potential broad-based vesting if achieved (not specific to Cruickshank’s 2024 time-based grant) .

Equity Ownership & Alignment

Ownership elementDetail
Beneficial ownership17,647 shares as of Mar 31, 2025; “*” indicates <1% of outstanding
Unvested awards400,000 unexercisable options outstanding at 12/31/2024 (time-based)
Exercisable vs unexercisable (12/31/2024)Exercisable: 0; Unexercisable: 400,000
Stock ownership/hedging/pledging policyHedging, short sales, options on company stock, margin accounts and pledging are prohibited for all directors/officers/employees absent unanimous approval by the compliance committee; policy bans margin/pledge outright

Employment Terms

TermEconomics / Provision
Start date and statusEffective Sep 9, 2024; at‑will employment
Severance (without Cause or resignation for Good Reason)Lump-sum cash equal to six (6) months of then‑base salary; full acceleration of vesting of outstanding equity; COBRA premium reimbursement up to 6 months (or taxable equivalent if required)
Change‑of‑Control equity accelerationAll shares under the option accelerate and vest in full upon the Company’s termination of engagement following a Change in Control (i.e., double trigger)
“Good Reason” (summary)Material base salary reduction (except broad-based), material diminution of authority/duties, relocation ≥50 miles, or material Company breach; notice and cure periods apply
409A six‑month delayIf deemed a “specified employee,” certain severance payments may be delayed 6 months to comply with Section 409A
Arbitration/Confidentiality/IPAt‑Will Employment, Confidential Information, Invention Assignment and Arbitration Agreement required
ClawbackAwards subject to recoupment under any required clawback policy/listing standards; plan-level forfeiture/recoupment provisions apply

Performance & Track Record

  • Cash discipline: Q2 2025 net operating cash outflow $3.4M (−23% QoQ), baseline recurring spend ~$3.1M vs historic ~$3.5M; temporary cuts to board fees/executive salaries with partial equity-in-lieu to extend runway .
  • Liquidity: Ended Q2 2025 with $5.1M across cash, cash equivalents and ST investments; ongoing focus on strategic financing with emphasis on minimizing dilution .
  • Controls: CFO executed SOX 302 and 906 certifications on Q3 2025 10‑Q .

Compensation Committee and Governance Context

  • Compensation Committee members: Ferrari (Chair), Elfrink, Strome, de Urioste; independent under Nasdaq/SEC rules .
  • Compensation philosophy: Emphasize equity over cash to preserve cash and align with shareholders; annual bonuses plus multi‑year stock options; competitive calibration via informal benchmarks .

Compensation Structure Analysis

  • Cash vs equity mix (2024 partial year): Salary $120,313 and bonus $35,616 vs option grant-date value $820,434—equity-heavy mix consistent with policy to prioritize long-term incentives and cash preservation .
  • Risk metrics in incentives: Annual bonus tied to corporate goals (specifics not disclosed); 2024 option grant for Cruickshank is time-based; broader management 2023 option cohort carries a 60% FDA-clearance milestone (potential 2025 acceleration) .
  • Discretionary/structural adjustments: Temporary (2025) cash conservation via pay reductions and equity-in-lieu signals management alignment and liquidity management .
  • Clawback and anti‑hedging/pledging: Formal policies reduce misalignment and risk-taking incentives .

Investment Implications

  • Alignment vs retention: Cruickshank’s current direct ownership is modest (17,647 shares; <1%), but he holds 400,000 time-vested options (25% cliffs on Sep 26, 2025, then monthly), aligning upside to sustained price appreciation while relying on options for meaningful ownership build . Severance provides six months’ salary plus full equity acceleration for without-cause/Good Reason terminations, which can reduce “golden handcuff” stickiness outside a CoC but is typical for micro-cap talent markets .
  • Potential selling pressure windows: 25% of his 400,000 options vest on Sep 26, 2025; additionally, if the company attains FDA clearance (management estimate remained Dec 31, 2025 in Q3 2025 10‑Q), the 60% milestone portion of the 2023 company-wide executive/employee options could vest, creating a broader supply overhang to monitor .
  • Cash preservation signaling: The 2025 temporary shift of some executive pay into equity and fee reductions underscores capital discipline and may be viewed as confidence/alignment; monitor whether this persists and any impact on dilution and vesting cadence .
  • Risk controls: Hedging/pledging prohibitions and clawback readiness mitigate governance red flags; no pledging is allowed, and awards are subject to recovery under required policies .