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Julie Atkinson

About Julie Atkinson

Julie Atkinson (age 51) is an independent director of Bright Horizons Family Solutions (BFAM) since 2017, serving on the Nominating and Corporate Governance Committee. She has deep experience in marketing, digital growth strategy, operations, and e-commerce, including senior roles at Chopt Creative Salad Company, Tory Burch, Starwood Hotels, and Travelocity, which the Board cites as core credentials relevant to BFAM’s multi-site services and human capital focus . She is an independent director under NYSE rules, and the Board reported 100% attendance for all directors on their Board and committee obligations in 2024 .

Past Roles

OrganizationRoleTenureCommittees/Impact
Chopt Creative Salad CompanyChief Marketing OfficerOct 2019 – Jan 2023Led brand and digital marketing; operations alignment for consumer engagement
Tory Burch LLCSVP, Global DigitalFeb 2017 – Feb 2018Drove global digital strategy and e-commerce
Starwood Hotels & ResortsSVP, Global DigitalNov 2014 – Jan 2017Digital transformation and online channels
Starwood Hotels & ResortsVP, Global Online DistributionSep 2012 – Nov 2014Distribution strategy and digital operations
TravelocityVarious rolesPrior to Starwood (dates not specified)Marketing and operations roles in online travel

External Roles

OrganizationRoleTenureNotes
Ventoux CCM (Nasdaq: VTAQU)DirectorDec 2020 – Sep 2022Prior public company board; currently no other public directorships beyond BFAM (BFAM notes “Current public company directorships (including Bright Horizons): 1”)

Board Governance

  • Committee assignments: Nominating and Corporate Governance Committee (member). The committee oversees board refreshment, ESG strategy, human capital oversight, director education, and annual self-assessments; it is chaired by Laurel J. Richie .
  • Attendance and engagement: Board met 4 times in 2024 with 2 actions by written consent; committees met as follows—Audit (9; 1 written consent), Compensation (2; 4 written consents), Nominating & Corporate Governance (6). All directors attended 100% of meetings of the Board and their committees; 90% attended the 2024 annual meeting .
  • Independence: All directors other than the CEO are independent under NYSE rules; no family relationships among directors and executive officers .
  • Board leadership: Independent Chair (David H. Lissy); executive sessions of independent directors are presided over by independent director Jordan Hitch. Board is in the process of declassification through 2027; all directors will stand annually thereafter .
  • Limits on service: Directors capped at four public boards; CEO at two. Audit committee service limits enforced; exceptions require Board determination (e.g., Alleva) .
  • Shareholder engagement and say-on-pay: Off-season outreach covered >50% of shares and meetings with >20% of shares; topics included governance, risk oversight, HCM, ESG, and compensation. 2024 say-on-pay support ~94% of votes cast .

Fixed Compensation

Component2024 Program2025 Program (effective Jan 1, 2025)Notes
Board Annual Cash Retainer (Member)$50,000 $75,000 Pro-rated if partial-year service
Board Chair Fee$225,000 $175,000 Chair does not receive member retainer
Audit Committee Chair$25,000 $25,000 Chair does not also receive member fee
Audit Committee Member$10,000 $12,500
Compensation Committee Chair$15,000 $15,000
Compensation Committee Member$7,500 $10,000
Nominating & Governance Committee Chair$10,000 $15,000
Nominating & Governance Committee Member$5,000 $10,000
Special Committee (Chair/Member)$5,000 $5,000
ReimbursementsReasonable out-of-pocket expensesUnchangedExpense reimbursement policy
DirectorFees Earned (Cash) 2024Stock Awards 2024Total 2024
Julie Atkinson$55,000 $100,000 $155,000
  • Stock ownership guidelines: Non-employee directors must hold shares equal to 5x the annual Board cash retainer within 5 years; as of Dec 31, 2024, all met/exceeded except Jennifer Schulz (appointed Sept 2024). Julie Atkinson met/exceeded .

Performance Compensation

Equity Award TypeGrant ValueVestingSettlement/TermsNotes
Director RSUs (2024)$100,000 Fully vested at grant Settled on earliest of: end of board service; 5th anniversary; change-of-control Number of RSUs based on grant-date closing price; director-level
Director RSUs (2025 Annual)$125,000 Fully vested at grant Same settlement schedule Market-aligned increase per Meridian review
Performance Metrics for Director EquityMetric DefinitionApplication to Directors
None disclosedDirector equity is not tied to performance metrics (RSUs are time-based/fully vested at grant) Not applicable; directors do not receive options or PSUs
  • Consultant independence: Meridian Compensation Partners engaged to review director pay; Compensation Committee determined independence and no conflicting economic interests .

Other Directorships & Interlocks

CompanyRelationshipOverlap/Interlock Risk
Ventoux CCM (SPAC)Former director (Dec 2020–Sep 2022) No current public-company interlocks disclosed; BFAM reported no related person transactions in 2024

Expertise & Qualifications

  • Core skills: Marketing, digital growth strategy, operations, and e-commerce; experience in multi-site consumer services and digital transformation .
  • Board skills matrix: Board collectively emphasizes human capital oversight, innovation/transformational leadership, and multi-site operations; Ms. Atkinson contributes to “Marketing/PR/Communications/Digital” and governance committee experience .

Equity Ownership

HolderTotal Beneficial Ownership (Shares)Notes
Julie Atkinson8,306 Includes 4,760 shares that can be acquired upon settlement of vested Director RSUs ; ownership <1% (as indicated by “*”)
  • Anti-hedging/pledging: Company policy prohibits hedging and pledging by directors; no margin accounts or pledges allowed .
  • Ownership guidelines compliance: Non-employee directors, including Ms. Atkinson, met/exceeded 5x retainer threshold as of Dec 31, 2024 (except Ms. Schulz, newly appointed) .

Governance Assessment

  • Strengths

    • Independence and attendance: Independent director with 100% meeting attendance, signaling strong engagement and board effectiveness .
    • Relevant committee role: Active on Nominating & Corporate Governance Committee overseeing ESG/human capital and board refreshment—key governance levers for BFAM’s labor-intensive model .
    • Ownership alignment: Meets/exceeds director ownership guidelines; RSUs create ongoing exposure via deferred settlement; anti-hedging/pledging policy enhances alignment .
    • No conflicts/related-party exposure: Company reported no related person transactions in 2024; audit committee controls related-party approvals .
    • Market-aligned director pay review: 2025 program adjustments vetted by independent consultant Meridian; increases are modest and aligned with market practice .
  • Watch items

    • Equity is fully vested at grant for directors (settled later), which reduces explicit performance ties; however, settlement deferral and stock ownership guidelines partially mitigate short-termism risk .
    • Board declassification in transition through 2027; annual elections thereafter will heighten accountability but can modestly increase proxy contest exposure .
  • No red flags identified

    • No overboarding (current public company count including BFAM = 1) .
    • No pledging or hedging allowed; no tax gross-ups or option repricing; clawback policy in place for executives (signals strong governance posture) .

Overall, Julie Atkinson presents a constructive governance profile: independent, fully engaged, with directly relevant digital/marketing expertise and aligned ownership, and no disclosed conflicts or attendance/performance concerns .