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Ena Williams

Chief Operating Officer at CASEYS GENERAL STORESCASEYS GENERAL STORES
Executive

About Ena Williams

Casey’s Chief Operating Officer since 2020; Age 56. Prior roles include CEO of National HME (2019–2020) and senior leadership at 7‑Eleven as SVP/Head of International (2008–2018), overseeing global merchandising, marketing, logistics, HR, financial analysis, operations, licensing and expansion . Company performance under the current leadership framework remains strong: FY25 revenue $15.9B, net income $546.5M, EBITDA $1.2B, diluted EPS $14.64; share price at FY25 year-end $462.59 vs $319.58 in FY24 . Long-term performance drove FY23–FY25 PSU payouts at 250% of target due to ROIC/EBITDA max achievement and a +25% rTSR modifier from TSR at the 94th percentile (120% TSR) versus the S&P 500 .

Past Roles

OrganizationRoleYearsStrategic Impact
National HME, Inc.Chief Executive Officer2019–2020Executive leadership of company operations (specific initiatives not disclosed)
7‑Eleven, Inc.SVP & Head of International; other senior roles2008–2018Directed global merchandising, marketing, logistics, HR, financial analysis; global operations, licensing and expansion

External Roles

No external public company board roles disclosed for Ena Williams in the proxy .

Fixed Compensation

ItemFY 2025
Base Salary ($)$780,000
AIP Target Bonus (%)100% of base (target $780,000)
AIP Actual Bonus Paid ($)$850,200 (109% of target)
All Other Compensation ($)$90,044 (perquisites and benefits)

Multi‑year summary compensation:

MetricFY 2023FY 2024FY 2025
Salary ($)$720,000 $750,000 $780,000
Stock Awards ($)$1,831,468 $1,829,796 $2,096,625
Non‑Equity Incentive ($)$1,281,600 $1,177,500 $850,200
All Other Compensation ($)$60,050 $63,175 $90,044
Total ($)$3,893,118 $3,820,471 $3,816,869

Performance Compensation

Annual Incentive Program (AIP) – FY25 design and outcome:

MetricWeightingThresholdTargetMaximumFY25 ActualFY25 Weighted Payout
EBITDA60%$971M $1,142M $1,313M $1,208M 83%
Same‑Store Sales Growth (Inside)40%1% 4% 7% 2.6% 26%
Total AIP Payout109% of target (Ena Williams payment $850,200)

Long‑Term Incentive Program (LTIP) – structure and FY25 grants:

ComponentWeightingGrant DateShares/UnitsGrant Date Fair Value ($)Performance PeriodVesting
RSUs (time‑based)25% 6/5/2024 1,607 $524,075 N/A3 equal annual installments from grant date, subject to continued employment
PSUs – ROIC37.5% 6/5/2024 Threshold 1,206; Target 2,411; Max 4,822 $786,275 FY25–FY27Cliff vest 6/15/2027, performance‑based
PSUs – EBITDA37.5% 6/5/2024 Threshold 1,206; Target 2,411; Max 4,822 $786,275 FY25–FY27Cliff vest 6/15/2027, performance‑based
rTSR Modifier±25% modifier applied to PSU outcomes (top/bottom quartile TSR) FY23–FY25 PSU awards earned rTSR +25% to reach 250% payout Applies at vesting

Vesting cadence and realized value (supply signals):

ItemFY25 Quantity/DateFY25 Value
Shares vested (RSUs+PSUs)13,778 (including RSUs and FY22 PSUs) on 6/15/2024 $5,125,692, using closing price at vest date
RSU annual vest dates6/15/2025: 1,948; 6/15/2026: 1,212; 6/15/2027: 536 Value tied to market at vest
PSU future vestFY24 grants: 6/15/2026; FY25 grants: 6/15/2027 Performance‑contingent; rTSR modifier applies at vest

Equity Ownership & Alignment

Ownership/Alignment ItemDetail
Beneficial Ownership (as of Jul 1, 2025)Direct: 18,059; 401K: 381; Total: 18,440; <1% of shares outstanding
Unvested RSUs (4/30/2025)3,696 units; Market value $1,709,733 at $462.59/share
Unearned PSUs (4/30/2025)33,556 units; Market value $15,522,670 at $462.59/share (assumptions per SEC guidance)
OptionsNone outstanding; no option exercises in FY25
Stock Ownership GuidelinesChief/SVPs must hold 3x base salary; Williams requirement $2,430,000 vs owned $11,112,149 (met)
Hedging/PledgingProhibited for directors/officers; pledging fully banned
ClawbackMandatory recovery of incentive comp upon certain restatements

Employment Terms

TermKey Provision
Employment AgreementDated May 8, 2020; role as COO
Base Salary Minimum≥ $650,000
Target Bonus Minimum≥ 75% of base salary (actual target can be higher; FY25 target was 100%)
LTIP Target Award Value≥ 175% of base salary (annual equity grants)
Non‑Compete/Non‑Solicit18 months post‑termination; forfeiture of unpaid severance and outstanding equity if breached
Severance (no CoC)18 months base salary + 18 months COBRA premiums, payable in installments; general release and covenants required
Change‑of‑Control (CoC)Double‑trigger; lump‑sum equal to 2x (CEO 2.5x) salary + “Recent Bonus,” plus pro‑rata Recent Bonus and 24 months COBRA
Tax Gross‑UpsNone; “best net” Section 280G approach
PerquisitesFinancial planning, executive physical, identity theft protection, supplemental disability, $1,500/month auto allowance; limited spousal travel on company aircraft for business functions

Investment Implications

  • Pay‑for‑performance alignment is robust: AIP uses EBITDA and same‑store inside sales; FY25 AIP paid 109% of target, while multi‑year PSUs earned 250% due to ROIC/EBITDA max and top‑quartile TSR modifier, indicating strong execution and shareholder value creation .
  • Vesting calendar concentrates supply around mid‑June each year; FY25 vesting totaled 13,778 shares with $5.1M realized value, and scheduled RSU/PSU vesting on 6/15/2026 and 6/15/2027 may create periodic trading pressure around those dates .
  • High “skin‑in‑the‑game”: Williams materially exceeds the 3x‑salary ownership guideline, with beneficial holdings and large unvested equity; hedging and pledging are prohibited, reducing misalignment and financing risk .
  • Retention risk moderated by severance and CoC protections: 18‑month severance (base + COBRA) and double‑trigger CoC (2x salary+bonus) create downside protection while avoiding single‑trigger windfalls; no tax gross‑ups improve governance optics .
  • Governance support remains strong: say‑on‑pay approvals were 97.0% (2022), 97.6% (2023), and 97.9% (2024), and the FY25 pay structure was substantially unchanged, signaling investor acceptance of incentive design .