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Srishti Gupta

Director at CardlyticsCardlytics
Board

About Srishti Gupta

Srishti Gupta, age 46, has served as an independent director of Cardlytics since October 2024. She is Chief Product Officer at Integral Ad Science (since September 2024), with prior leadership roles at Rokt (CPO), Amazon (Director of Ads Measurement), and IRI (President/GM, Media Solutions); she holds a B.A. in Economics from the University of Delhi and an MBA from IIM Bangalore .

Past Roles

OrganizationRoleTenureCommittees/Impact
Integral Ad ScienceChief Product OfficerSince Sep 2024 Product leadership, market positioning
RoktChief Product OfficerJun 2023–Sep 2024 Product strategy
AmazonDirector of Ads Measurement2017–Jun 2023 Ads measurement domain expertise
Information Resources Inc. (IRI, now Circana)President & GM, Media Solutions2014–2017 Led media solutions business
MediacomSenior rolesNot disclosed Media expertise
AOLSenior rolesNot disclosed Digital media/product

External Roles

OrganizationRoleStart DateNotes
Integral Ad ScienceChief Product OfficerSep 2024 Current operating role; no CDLX-related committee noted

No other public company directorships are disclosed in the proxy biography .

Board Governance

  • Committee assignments: Member, Nominating & Corporate Governance Committee; Chair: Jack Klinck; members: Srishti Gupta and Alex Mishurov; all members independent per Nasdaq Rule 5605(a)(2) .
  • Independence: The Board determined Ms. Gupta is independent under SEC and Nasdaq standards .
  • Attendance and engagement: Board met 12 times in FY2024; each director attended at least 75% of Board and committee meetings during their service period; independent directors held 12 executive sessions presided by Board Chair Jack Klinck .
  • Years of service: Joined the Board on October 30, 2024 .
  • Board leadership: Independent Board Chair structure (Chair: Jack Klinck) to enhance oversight and accountability .
Committee2024 MeetingsMembership Status for S. Gupta
Audit5 Not a member
Compensation9 Not a member
Nominating & Corporate Governance6 Member

Fixed Compensation

Policy structure (non‑employee directors):

ComponentAmountNotes
Annual Board retainer$30,000 Board Chair: $75,000
Audit Committee chair retainer$30,000
Compensation Committee chair retainer$15,000
Nominating & Corporate Governance chair retainer$15,000
Audit Committee member retainer$20,000
Compensation Committee member retainer$10,000
Nominating & Corporate Governance member retainer$10,000
Cash payment cadenceQuarterly in arrears; prorated for partial months Travel expenses reimbursed

Realized FY2024 director compensation (S. Gupta):

NameFees Earned or Paid in Cash ($)Stock Awards ($)Total ($)
Srishti Gupta$0 $25,453 $25,453

Performance Compensation

Director equity program:

ComponentGrant Value/CapVestingNotes
Annual RSU (continuing directors)Target grant-date FV $165,000, capped at 11,000 shares Vests in full at 1-year anniversary, subject to continued Board service Share cap implemented Oct 2023 to address dilution concerns
New director RSU (pro‑rated)Up to $165,000 pro‑rated to next AGM; capped at 11,000 shares annualized Vests in full at 1-year anniversary, subject to continued Board service
OptionsNot part of standard director compensation; none disclosed for S. Gupta n/a

Srishti Gupta equity positions (as of 12/31/2024):

InstrumentQuantityStatus
Stock awards (RSUs) outstanding6,148 Outstanding; vesting per policy
Option awardsNone

Other Directorships & Interlocks

CategoryDisclosure
Other public company boardsNone disclosed in proxy biography
Committee roles at other issuersNot disclosed
Interlocks/potential influenceAlex Mishurov (investor representative via CAS agreement) appointed to Board and sits on Nominating & Governance and Compensation Committees; Cooperation Agreement standstill ended Oct 1, 2024 .

Expertise & Qualifications

  • Education: B.A. Economics, University of Delhi; MBA, IIM Bangalore .
  • Domain expertise: Ads measurement, product strategy, media/AdTech; Board cites “management expertise and experience in product positioning” as qualification .
  • Board qualifications: Independent; contributes diverse product-market perspective to governance .

Equity Ownership

Beneficial ownership (as of March 26, 2025; 52,174,481 shares outstanding):

NameShares Beneficially OwnedOwnership %
Srishti Gupta<1%*

Stock ownership guidelines and alignment:

  • Non-employee director ownership guideline: 5x cash retainer; 5-year compliance window from adoption or appointment; only outright shares count; disclosure states, subject to phase-in periods, non-employee directors and NEOs are currently compliant .
  • Hedging/pledging/margin ban: Short sales, options, hedging, margin accounts, and pledging of company stock prohibited by Insider Trading Policy .

Section 16 compliance:

  • Company states all required Forms 3/4/5 were timely filed for FY2024 by reporting persons .

Governance Assessment

  • Strengths: Independent status, formal committee role on Nominating & Corporate Governance (key for board composition/refresh), and 75%+ attendance with robust cadence of independent director executive sessions under an independent Chair .
  • Incentive alignment: Director equity uses capped time-based RSUs with one-year vest and a share cap to address dilution, plus strong stock ownership guidelines (5x retainer) and explicit bans on hedging/pledging, supporting long-term alignment .
  • Pay mix and prudence: As a new appointee, 2024 compensation was equity-heavy ($25,453 RSUs; no cash), consistent with pro-rated new director grants; no options granted, limiting risk-taking bias .
  • Watch items / RED FLAGS: Beneficial ownership shows no outright shares as of March 26, 2025, implying she is still building stake toward the guideline—monitor progress to compliance within the five-year window . Presence of investor-affiliated director (Mishurov) via prior cooperation agreement underscores the importance of a strong, independent Nom/Gov process that includes Gupta to mitigate influence risks .
  • Related-party/other conflicts: Company reports no related-person transactions over $120,000 since Jan 1, 2024; robust related-person transaction policy and clawback policy in place .