Peter Feigin
About Peter Feigin
Peter Feigin (55) is an independent director of Daktronics, appointed March 3, 2025 pursuant to a cooperation agreement with Alta Fox. He is entering his 11th year as President of the Milwaukee Bucks and seventh year as President of Fiserv Forum, bringing two decades of senior leadership across sports, entertainment, aviation, and media; he serves on Daktronics’ Compensation Committee and Strategy & Risk Committee per his director biography . He was appointed to Daktronics’ Temporary Special Committee at appointment; that committee was dissolved June 4, 2025 .
Past Roles
| Organization | Role | Tenure/Timing | Committees/Impact |
|---|---|---|---|
| Milwaukee Bucks (NBA) | President | Entering 11th year (as of 2025) | Led development and launch of Milwaukee Bucks Foundation; community board engagement |
| Fiserv Forum | President | Entering 7th year (as of 2025) | Executive leadership of world-class arena |
| Deluxe Entertainment Services Group | Chief Marketing & Revenue Officer | Prior to Bucks role (dates not specified) | Managed global business units; branding and business development |
| Marquis Jet Partners / NetJets (Berkshire Hathaway) | President & COO (Marquis); senior exec at NetJets post-acquisition | Integral in NetJets acquisition of Marquis in 2010; led post-merger revenue growth | Central role in integration; significant revenue growth |
External Roles
| Organization | Capacity | Notes |
|---|---|---|
| Boys & Girls Clubs of Greater Milwaukee | Board member | Community/non-profit role |
| Milwaukee Public Museum | Board member | Community/non-profit role |
| Milwaukee Public Schools Foundation | Board member | Community/non-profit role |
| City Year Milwaukee | Board member | Community/non-profit role |
| African American Chamber of Commerce | Co-chair | Community leadership |
| CEOs Against Cancer (WI Chapter) | Board member | Health non-profit chapter |
Board Governance
| Attribute | Detail |
|---|---|
| Independence | Determined independent under Nasdaq Rule 5605(a)(2) |
| Committees | Compensation Committee member (noted appointment June 4, 2025 in FY25 disclosure) ; Strategy & Risk Committee service noted in director biography ; appointed to Temporary Special Committee at board entry (committee dissolved June 4, 2025) |
| Attendance | All incumbent directors attended ≥75% of board/committee meetings in FY2025; board held 8 regular, 15 special meetings; Comp Committee met 20 times; Strategy & Risk met 5 times |
| Executive sessions | Independent directors met in executive session 4 times in FY2025 |
| Chair/Leadership | Board Chair is independent (Andrew Siegel); Lead Independent Director role eliminated in March 2025 when Chair became independent |
| Appointment context | Appointed under Alta Fox Cooperation Agreement, which included governance/engagement covenants (e.g., independent comp consultant, investor day, lead independent director bylaw if Chair non-independent) |
Fixed Compensation
| Component (FY2025) | Amount |
|---|---|
| Cash retainer and meeting/committee fees | $0 (no cash fees reported for Feigin in FY2025 director compensation table) |
| Equity grant | $85,000 grant date fair value; 6,821 restricted shares granted April 24, 2025 at $12.46/share; vest August 23, 2025 if still a director |
| Standard independent director cash retainer (context) | $53,750 annual cash retainer (FY2025 policy; not paid to Feigin per table) |
| Committee retainers (context) | Audit Chair $7,250; member $4,675; Compensation Chair $7,250; member $4,675; Nominating Chair $7,250; member $4,675; Strategy & Risk Chair $7,250; member $4,675; Temporary Special Committee Chair $350,000; member $6,500 |
Director equity grant detail (FY2025):
- Award: 6,821 restricted shares; grant date April 24, 2025; vesting August 23, 2025; grant date fair value $12.46/share .
Performance Compensation
- No performance-based (PSU/option performance) compensation is disclosed for non-employee directors; director equity is time-based RSU/stock grants (Feigin’s FY2025 award vests based on service) .
Other Directorships & Interlocks
| Type | Company/Organization | Role | Notes |
|---|---|---|---|
| Public company boards | None disclosed | — | No public company directorships listed for Feigin |
| Related-party nexus | Milwaukee Bucks (customer) | President | Daktronics entered a $0.2m change order and a new $0.7m contract with the Bucks in April 2025; terms described as arms-length; overseen under related party policy |
Expertise & Qualifications
- Senior executive experience across NBA franchise operations, large venue management, brand, revenue generation, and post-merger integration (Marquis/NetJets) .
- Broad commercial leadership in entertainment and media (Deluxe) with global unit management .
- Community and stakeholder engagement through multiple non-profit boards and civic leadership roles .
Equity Ownership
| Metric | Value |
|---|---|
| Total beneficial ownership | 6,821 shares (includes restricted shares vesting Aug 23, 2025) |
| Ownership as % of outstanding shares | “Less than 1%” per proxy presentation (49,120,799 shares outstanding as of July 16, 2025) |
| Vested vs unvested (at record date) | Unvested RS: 6,821 (scheduled to vest 8/23/2025); options: none disclosed |
| Stock ownership guideline | Directors expected to own 20,000 shares within 5 years; Feigin in compliance period as a new appointee |
| Hedging/shorting policy | Directors prohibited from hedging, trading in puts/calls, and short sales of DAKT stock |
Governance Assessment
-
Strengths
- Independent director with commercial operations and revenue growth expertise in sports/venue domains that align with Daktronics’ end markets .
- Active committee service (Compensation; Strategy & Risk per biography), and participation in the Temporary Special Committee focused on business transformation .
- Ownership alignment mechanisms: time-based equity, director ownership guideline (20,000 shares over five years), and anti-hedging policy .
-
Risks / RED FLAGS
- Related-party exposure: Daktronics executed ~$0.9m of contracts in April 2025 with the Milwaukee Bucks while Feigin serves as Bucks President; transactions are disclosed as arms‑length and subject to the Related Person Transaction Policy overseen by the Audit Committee, but ongoing monitoring is warranted given potential conflict optics .
- Section 16 compliance: Feigin filed three late ownership reports covering two transactions since the beginning of FY2025 (process control/compliance signal) .
- Activist appointment optics: Appointment pursuant to an Alta Fox cooperation agreement; while not inherently negative, investors often scrutinize board dynamics and independence of thought in such contexts .
-
Engagement/Attendance
- Board and committees were highly active in FY2025; all incumbent directors met the ≥75% attendance threshold; independent executive sessions held quarterly, supporting board effectiveness .
-
Shareholder signals
- Prior year say‑on‑pay support described as “overwhelming,” indicating generally supportive investor sentiment on compensation governance (though directed at executives, not directors) .
Overall, Feigin brings relevant commercial and partnership expertise to Daktronics’ board amid strategic transformation. The Bucks customer relationship is a manageable but visible related‑party item; robust RPT oversight and transparent disclosure help mitigate conflict risk, but investors should monitor recurrent dealings and ensure recusal protocols are documented .