Jose Tomás
Driven Brands HoldingsAbout Jose Tomás
Independent Class I director at Driven Brands since July 2022; age 57; term expires at the 2027 Annual Meeting. Currently Chief Administrative Officer at TelevisaUnivision Inc. (since 2021), with prior senior HR and operations roles at General Motors, Anthem, and Burger King; education includes a BBA and master’s in management from Florida International University. Qualifications noted by the company emphasize leadership in large organizations and expertise in operations, people, and culture .
Past Roles
| Organization | Role | Tenure | Committees/Impact |
|---|---|---|---|
| TelevisaUnivision Inc. | Chief Administrative Officer | 2021–present | Oversees HR, Corporate Communications, Facilities/Real Estate, Social Impact, DEI, Corporate Safety/Health/Security |
| BrandSparc | Co-founder & Managing Partner | 2018–2021 | Global communications/branding/HR firm |
| General Motors | SVP, Global Human Resources | 2017–2018 | Member of global senior executive leadership team |
| Anthem, Inc. | EVP & Chief Human Resources Officer | 2013–2017 | Led HR, Corporate Communications, DEI, Corporate Security |
| Burger King Corporation | President, Latin America & Caribbean; Global Chief People Officer | Prior (dates not specified) | Senior operations and administrative leadership |
| Ryder System Inc. | Human Resources roles | Prior | HR leadership |
| Publix Super Markets | Operations and HR roles | Prior | Operations/HR experience |
External Roles
| Organization | Role | Public Company Board? | Notes |
|---|---|---|---|
| TelevisaUnivision Inc. | Chief Administrative Officer | Not disclosed as a director | Executive role (non-board) |
| Other public boards | — | None disclosed | Jose’s biography lists executive roles, not other public directorships |
Board Governance
- Independence: Identified by the Board as independent; Driven Brands is a controlled company but currently has six independent directors .
- Committee assignments and roles:
- Compensation Committee: Member (not Chair) .
- Nominating & Corporate Governance Committee: Member (not Chair) .
- Board/committee meetings and attendance (FY2024): Board 6; Audit 8; Compensation 6; NCGC 4; all directors attended at least 75% of Board and applicable committee meetings; all directors attended the 2024 annual meeting .
- Executive sessions: Non-management sessions regularly scheduled; independent-only sessions at least annually .
Fixed Compensation
Director Compensation – Actual
| Metric | FY 2023 | FY 2024 |
|---|---|---|
| Cash fees ($) | $91,000 | $89,000 |
| Stock awards grant-date value ($) | $144,989 | $144,775 |
| Total ($) | $235,989 | $233,775 |
Director Compensation Program – Cash Retainers
| Role | Retainer ($) FY 2023/2024 | Retainer ($) Changes approved Mar 2025 |
|---|---|---|
| Non-employee director (base) | $75,000 | $75,000 (no change) |
| Audit Committee Chair | $25,000 | $30,000 |
| Audit Committee Member | $10,000 | $15,000 |
| Compensation Committee Chair | $20,000 | $25,000 |
| Compensation Committee Member | $8,000 | $10,000 |
| Nominating & Corporate Governance Chair | $15,000 | $20,000 |
| Nominating & Corporate Governance Member | $6,000 | $10,000 |
Director Equity Structure
- Annual RSU grant ~ $145,000 (grant-date fair value); generally vests on the first anniversary of grant, subject to continued service .
- Jose Tomás outstanding RSUs and options as of Dec 28, 2024:
- Outstanding RSUs: 10,614
- Outstanding stock options: None
Performance Compensation
| Component | Performance Metrics | Vesting Outcomes |
|---|---|---|
| Director RSUs | None (time-based; not performance-linked) | Vests on first anniversary of grant, subject to continued service |
Other Directorships & Interlocks
| Company | Role | Committee Roles | Potential Interlock/Conflict |
|---|---|---|---|
| None disclosed | — | — | No other public company directorships disclosed in Driven Brands proxy biography |
Expertise & Qualifications
- Board-noted qualifications: “Experience as a leader with large organizations with expertise in operations, people, and culture” .
- Human capital expertise: Led HR, DEI, corporate communications/security across multiple large organizations .
- Industry and operating experience: Retail/restaurant operations through Burger King leadership roles .
- Education: BBA and master’s in management, Florida International University .
Equity Ownership
| Metric | FY 2023 | FY 2025 |
|---|---|---|
| Beneficially owned shares | 8,894 | 19,508 |
| Shares outstanding basis for % | 164,099,724 | 164,274,617 |
| Ownership as % of shares outstanding | ~0.0054% (8,894 ÷ 164,099,724) | ~0.0119% (19,508 ÷ 164,274,617) |
| RSUs outstanding (director) | 5,082 | 10,614 |
| Options outstanding (director) | 0 | 0 |
| Hedging/pledging | Prohibited by company policy | Prohibited by company policy |
Governance Assessment
- Alignment and engagement: Independent director with human capital and operations expertise serving on Compensation and NCGC; attended at least 75% of Board/committee meetings in 2024; engaged in CEO succession planning via NCGC oversight .
- Pay structure: Balanced cash retainer plus time-based RSUs; committee retainers increased in 2025 (signals elevated committee workload/expectations); no performance-linked director equity, reducing pay-for-performance sensitivity at the board level .
- Ownership: Holds 19,508 shares as of April 7, 2025 (approx. 0.0119% of outstanding), plus 10,614 RSUs outstanding at 2024 year-end; no options; company prohibits hedging/pledging, supporting alignment .
- Conflicts/related parties: No Jose-specific related-party transactions disclosed; company has robust related person transaction policy overseen by the Audit Committee. Controlled company status (Roark entities) with designee rights, but committee membership/chairs are independent; principal stockholder designees do not currently serve on committees .
- Shareholder feedback: Say-on-pay support ~78% at 2024 meeting; management cites one-time IPO award modifications as key driver of lower support; continued investor engagement noted .
- RED FLAGS: None disclosed specific to Jose (no pledging/hedging; no related-party exposure). Structural governance risk from controlled company status persists but is mitigated by independent committee composition and policies .