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Brigitte H. King

Director at FLOWERS FOODSFLOWERS FOODS
Board

About Brigitte H. King

Brigitte H. King, age 55, is an independent director of Flowers Foods (FLO) since 2023 and serves as Global Chief Digital Officer at Colgate-Palmolive. Her board expertise spans consumer brands, digital, e-commerce, and marketing; she sits on the Audit and Finance Committees. She is affirmed independent under NYSE and SEC standards (February 2025 review) .

Past Roles

OrganizationRoleTenureCommittees/Impact
Colgate-Palmolive CompanyGlobal Chief Digital OfficerMay 2020 – presentSenior leadership in product insights, innovation, marketing, media, digital and e-commerce
PVH Corp.Chief Consumer Officer / EVP Digital CommerceApr 2019 – May 2020Consumer, digital commerce leadership
L’OréalChief Consumer Officer; various consumer marketing management rolesJul 2017 – Mar 2019; prior roles N/ABrand management and marketing

External Roles

CategoryCompany/InstitutionRoleTenure
Public company boardsNone

Board Governance

  • Committee assignments: Audit Committee (member) and Finance Committee (member); not a chair .
  • Independence: Affirmed independent by the board (February 2025 annual review) .
  • Attendance and engagement: Board held eight meetings in fiscal 2024; no incumbent director attended fewer than 75% of board and committee meetings; all directors attended the May 23, 2024 annual meeting .
CommitteeRoleMeetings in 2024
AuditMember8
FinanceMember4
Compensation & Human CapitalNot a member4
Nominating/Corporate GovernanceNot a member5

Governance features (board-wide): Independent presiding director, fully independent committees, majority voting in uncontested elections, robust stock ownership guidelines, anti-hedging policy, and multiple clawback policies on incentive compensation .

Fixed Compensation

Component (Non-Employee Director)Amount (USD)Notes
Annual cash retainer$100,000 2024 program; may be deferred
Audit Committee member retainer$10,000 Included in audit-related retainers
Total cash fees earned (King, FY2024)$110,000 100% of audit committee member retainer and 100% of annual board retainer deferred into EDCP (King election)
  • Deferred Compensation elections: King deferred 100% of her audit committee member retainer and 100% of her annual board retainer to the Executive Deferred Compensation Plan (EDCP) in 2024 .
  • EDCP earnings recognized: $1,561 (above-market portion as reported) .

Performance Compensation

Equity ComponentGrant Value (USD)VestingShares/Units
Annual deferred stock award (FY2024)$155,118 Generally vests on the date of the 2025 annual meeting (May 22, 2025) Computed by dividing $155,000 by closing stock price on grant date, rounded to nearest 10 shares (company-wide method)
  • Deferred stock outstanding (vested and non-vested) held by King as of December 28, 2024: 6,570 shares .
  • Note: Director equity awards are time-based deferred stock; no director-specific performance metrics or PSUs are disclosed for directors (executive performance shares and metrics are separate and do not apply to directors) .

Other Directorships & Interlocks

TypeDetail
Other public company directorshipsNone
Named relationships/interlocksNone disclosed for King; broader board note: McFadden is nephew of director Wood

Expertise & Qualifications

  • Consumer products, brand management, sales, marketing, digital and e-commerce (Colgate, PVH, L’Oréal) .
  • Skills matrix: Executive leadership; food/consumer products industry; brand management & sales .
  • Board emphasizes innovation & technology skills among nominees; King brings digital transformation expertise .

Equity Ownership

MetricValueNotes
Beneficial ownership (King)10,135 shares As of March 6, 2025
Percent of class<1% 211,129,790 shares outstanding on March 6, 2025
Included deferred stock (deliverable upon separation)5,475 shares As of March 6, 2025
Deferred stock outstanding (vested and non-vested)6,570 shares As of December 28, 2024

Ownership alignment structures:

  • Non-employee directors must hold shares equal to 6x the annual board retainer; compliance window is five years. All directors with ≥5 years of service were in compliance as of March 6, 2025 (King joined in 2023) .
  • Anti-hedging policy applies to executives and outside directors .

Insider Trades

DateFilingSummary/NotesSource
May 27, 2025Form 4 (King, Director)Statement of changes in beneficial ownership; details filed with SEC

Governance Assessment

  • Strengths: Independent director with deep consumer/digital expertise; serves on Audit and Finance — two oversight-heavy committees — enhancing board effectiveness on financial reporting, ERM, liquidity and capital allocation topics . Attendance thresholds met (≥75% for incumbents), and full annual meeting participation across the board in 2024 .
  • Alignment: Significant portion of director pay in equity (deferred stock), optional deferral of cash fees (King elected full deferral of both audit and board retainers), and robust stock ownership guidelines (6x cash retainer) support alignment with shareholders; anti-hedging policy further strengthens governance posture .
  • Potential concerns: Beneficial ownership remains <1% (common for outside directors), and there is no disclosure of pledged shares — absence of pledging disclosure is positive; no related-party transactions involving King are reported .
  • Shareholder sentiment: 2025 say-on-pay passed (172.1M for vs. 5.5M against); 2024 say-on-pay saw >98% support — broad investor support for pay programs under the board’s oversight .

RED FLAGS: None disclosed for King regarding related-party transactions, hedging/pledging, attendance shortfalls, or compensation anomalies .