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Jason B. Rush

Chief Operating Officer at FIRST UNITED CORP/MD/
Executive

About Jason B. Rush

Jason B. Rush is Senior Vice President and Chief Operating Officer of First United Corporation, appointed in January 2017; he has been with the organization since October 1993 and is age 54 . Company performance in 2024 included non-GAAP consolidated net income of $21.0 million (up from $18.8 million in 2023), and 1-year/3-year/5-year total shareholder return of 70.1%/69.9%/98.4%, respectively, positioning incentive outcomes against peer benchmarks . The Corporation’s net interest margin rose to 3.38% from 3.26% YoY, with assets reaching $2.0B; these results underpin short-term and long-term incentive plan payouts and vesting determinations for executives including Rush .

Past Roles

OrganizationRoleYearsStrategic impact
First United Bank & TrustSenior Vice President & Chief Operating OfficerJan 2017–presentOversees operations; previously CRO and Director of Operations/Support, aligning risk and operational efficiency
First United Bank & TrustSenior Vice President & Chief Risk Officer; Director of Operations & Support2006–2017Built enterprise risk and operations capabilities through financial crisis and recovery periods
First United Bank & TrustVice President & Regional/Community Office Manager; Director of Operations & Support2005–2006Regional leadership and operational management
First United Bank & TrustVice President & Community Office Manager/Manager of Cash Management2004–2004Branch leadership and cash management processes
First United Bank & TrustAssistant Vice President & Community Office Manager2001–2004Retail franchise leadership
First United Bank & TrustCommunity Office Manager1998–2001Local market execution
First United Bank & TrustCustomer Service Officer1997–1998Front-line customer operations
First United Bank & TrustAssistant Compliance Officer1995–1997Compliance foundation for later risk roles
First United Bank & TrustManagement Trainee1993–1995Early-career training across bank functions

External Roles

No external board or director roles are disclosed in the proxy biography for Rush; the executive profile lists internal roles only .

Fixed Compensation

MetricFY 2023FY 2024
Base Salary ($)$287,500 $304,500
All Other Compensation ($)$12,803 $12,673
  • All other compensation includes insurance premiums (BOLI-related, group life, long-term disability) and 401(k) matching; Rush’s insurance premiums were $1,255 and matching contributions $11,418 in 2024 .

Performance Compensation

2024 Short-Term Incentive Plan (STIP) — structure and outcomes

MetricWeightThresholdTargetMaximumActual 2024Payout ($)
Net Income (hurdle, all-or-nothing)N/A$10.80M N/AN/A$20.57M Enables STIP payout
Return on Assets (ROA)40% 1.01% 1.12% 1.23% 1.06% $22,473
Delinquency Ratio20% 0.38% 0.35% 0.31% 0.33% $19,313
Efficiency Ratio20% 65.00% 61.84% 58.62% 61.31% $16,722
Individual Goal20% N/AN/AN/AAchieved $12,465
Total STIP Paid to RushTarget $77,250 $70,972 (92% of target)
  • Target opportunity: 25% of base salary ($77,250) for Rush; payout approved March 5, 2025 .

2024 ROAE Awards (nonequity cash)

Award BasisThreshold (25th percentile)Target (50th percentile)Rush 2024 Payout
ROAE vs custom peer index (3-year avg to 12/31/2024)50% of award 100% of award $25,750
  • Committee determined target payment based on Company ROAE of 13.57% (81st percentile vs peer group) .

Long-Term Incentive Plan (LTIP)

GrantComponentTarget as % of BaseUnits GrantedVestingPerformance MetricsPayout Range
2022Time-vesting RSUs10% (part of 20% total for non-CEO) N/A (392 unvested at 12/31/2024) Ratably 3/9/2022–3/9/2025 N/AN/A
2022Performance-vesting RSUs10% (part of 20%) N/A3-year (2022–2024); vest on 3/9/2025EPS and TBVPS (threshold/target/max) 0–150%; actual 0% (metrics not met)
2023Time-vesting RSUs10% 1,506 Ratably 3/15/2023–3/15/2026 N/AN/A
2023Performance-vesting RSUs10% 1,506 3-year (2023–2025); vest 3/15/2026 if achieved EPS and TBVPS (threshold/target/max) 0–150%
2024Time-vesting RSUs10% 1,282 Ratably 5/16/2024–5/16/2027 N/AN/A
2024Performance-vesting RSUs10% 1,282 3-year (2024–2026); vest 5/16/2027 if achieved ROAE and TBVPS growth vs closed peer group; Threshold 25th pct=50%, Target 50th pct=100%, Max 75th pct=150% 50–150% per component
  • Clawbacks apply to all incentive plans for restatements and injurious conduct; the Board maintains an Incentive Compensation Recovery Policy .

Equity Ownership & Alignment

Ownership metricDetail
Total beneficial ownership21,591 shares; includes 8,504 jointly with spouse; <1% of outstanding
Shares outstanding baseline6,473,375 shares outstanding at record date (Feb 28, 2025)
Stock ownership guidelinesExecutives (other than CEO): 100% of base salary; must retain 75% of net shares until guideline met; named executive officers were in compliance as of the proxy date
Hedging/pledgingCorporation has not adopted policies restricting employee/director hedging transactions; no specific pledging disclosure noted
Section 16 complianceNo delinquent Section 16 filings reported for Rush in 2024 (exceptions were Rodeheaver and Peterson)

Unvested Equity Detail (as of 12/31/2024)

Award (Type)Units UnvestedMarket Value ($)
2022 Time-vesting RSUs392 $13,214
2023 Time-vesting RSUs1,004 $33,845
2024 Time-vesting RSUs1,291 $43,520
2023 Performance RSUs (target assumed)1,506 $50,767
2024 Performance RSUs (target assumed)1,291 $43,520
  • Market values use $33.71 per share closing price at 12/31/2024 .

Employment Terms

TermKey provisions
Employment agreementAt-will; no written employment contract
Change-in-control severanceDouble-trigger: termination without Cause or for Good Reason within 90 days before to 1 year after a Change in Control; cash = 2.0× Final Pay for Rush; immediate vesting of equity awards; 24 months medical/dental premium equivalent; up to 12 months outplacement; subject to 280G cap
Severance agreement termOne-year term with automatic annual renewals unless notice; terminates at end of protection period
SERP participationDefined Benefit SERP: targeted 65% of Final Pay with offsets (Pension Plan and 50% of Social Security); vesting and forms of payment per plan terms
SERP conditions3-year non-compete post-separation (unless CoC + Triggering Event), confidentiality, and up to 6 hours/month consulting for 12 months; breach requires repayment with 10% interest; benefits forfeited for Cause
Deferred Compensation PlanEligible to participate; distributions per elections; change-in-control accelerates lump sum

Potential Payments (illustrative as of 12/31/2024)

ScenarioSeverance Cash ($)Benefit Continuation ($)SERP ($)Equity Awards ($)Total ($)
Change in Control/Disability/Involuntary without Cause/Voluntary for Good Reason$609,000 $1,644 $1,062,575 $184,866 $1,858,085
Death$0 $0 $1,062,575 $184,866 $1,272,441
Voluntary without Good Reason$0 $0 $1,062,575 $0 $1,062,575

Investment Implications

  • Pay-for-performance calibration: 2024 STIP paid at ~92% of target for Rush on measured ROA, delinquency, and efficiency improvements, with an enabling net income hurdle met; this aligns cash incentives to core profitability/asset quality levers .
  • Long-term alignment vs execution risk: 2022 performance RSUs paid 0% (EPS/TBVPS goals not met), while 2024 ROAE Awards paid at target given 81st percentile ROAE, indicating strong profitability momentum but prior long-term metrics shortfall; upcoming 2023–2026 and 2024–2027 performance cycles add forward execution risk .
  • Ownership and selling pressure: Rush’s direct beneficial ownership is modest (<1%); unvested RSUs will vest ratably through March 2026 and May 2027, creating periodic delivery of shares; stock ownership guidelines require 100% of salary value and retention of 75% of net shares until guideline met (executives are currently in compliance) .
  • Contractual protections and retention: Double-trigger severance of 2.0× Final Pay plus accelerated vesting under change-in-control supports retention but represents potential transaction costs; SERP non-compete and consulting requirements add post-separation constraints and clawback protections .
  • Governance signals: Robust clawback policy is positive; lack of a hedging prohibition policy is a potential alignment red flag for sophisticated investors assessing insider risk management practices .

Net takeaway: Compensation design ties a majority of variable pay to profitability, asset quality, efficiency, and ROAE/TBVPS relative performance, with meaningful clawbacks and double-trigger severance. Monitor LTIP metric attainment in 2025–2027 cycles and periodic RSU vesting as potential supply events, alongside continued ROAE outperformance sustaining cash awards.